The family ate together at the table. But the elderly grandfather's shaky hands and
Now how come they haven’t been actively promoting themselves on Youtube? Whatever video clips we see have usually been taken from news footage, interviews, and coverage of events, and not all of these politicians have their own Youtube channels either, which would be very helpful in spreading the word about the work they do.
Should their fancy take them to Youtube, however, here are some tips they should keep in mind if they want to win themselves a lot of views.
1. Be human. If you show that you’re more than a stiffly-outfitted person surrounded by bodyguards, people will be intrigued and will want to learn more about the real you—or at least check that you’re not faking it. You can profit from Roilo Golez’s example, since he always has videos to upload and logs into Youtube himself every day.
You don’t have to be doing superhero stuff in the videos. Just show yourself doing your job, enjoying the day, or spending time with your family, and that should keep people glued to your clips.
2. Stir up some controversy. First of all: No sex scandals, please. The last one got a little too sickening over time, and besides, no one wants to see a politician in that kind of...position. By controversy, we mean something impressively anti-establishment and somewhat rebellious, just short of being seditious.
Of course, you can also engage in a word war with a colleague, like the heated incident wherein Juan Ponce Enrile cried that Nene Pimentel was a backstabbing hypocrite, causing the latter to snarl back, “Oh no you didn’t!"; that will catch the eye of people who will view the videos as avidly as they would a soap opera. Another fine example is Mar Roxas and that bit of venom he spewed at an anti-Cha-Cha rally in Makati last December. That took a lot of people by surprise, and those who weren’t at the rally or didn’t catch the news on TV saw that moment of vitriol immortalized on Youtube, which still gets comments today.
You can also let your famous temper flare like Miriam Defensor-Santiago did; whatever else you’ve done in your career, you’ll make people miss the old, principled you.
3. Make an appearance on a comedy talk show. This is closely linked to number 1. Pretty much everything that is shown on TV winds up on Youtube these days, and more likely than not, clips of whatever show on which you’ll be appearing will be posted online.
Chiz Escudero’s appearance in Nuts Entertainment last year, where he answered questions about Noynoy Aquino’s love life and briefly sang a song, has over 13,000 views. Keep in mind that when you’re on the show, loosen up and enjoy the banter, and come up with some clever lines of your own. That should make viewers think that, “Hey, So-and-So is actually funny!" or “Wow, she’s a good sport to go along with that skit."
4. Say or do something stupid. This is something a lot of politicians inevitably do in their line of work, validating people’s convictions that politicians really have no idea what they’re doing at all.
Just take a look at all the arguments in the Senate and also Enrile’s show of arrogance and impatience during a hearing. If you do this on purpose, then you stand no chance of earning the trust of the people; on the upside, people will flock to your videos and have a good laugh at your expense, though you’d do well to remember that these laughs are accompanied by horrified shivers down people’s spines. At the very least, you’ll become the topic of some scathing parodies courtesy of corruptscankissmyass and 0ddwater.
If you don’t want to utter the stupidity yourself, perhaps one of your staff members or fanboys can do it for you. If you say or commit stupidity accidentally, though, you can do some damage control by chastising your own error on video and detailing exactly why and where you went wrong. The fact that a politician admitted that he or she was wrong would have people trooping to your Youtube video to verify that something unprecedented like that really did take place.
Alternatively, you can also release so-called “advocacy ads" months before you’re supposed to start campaigning—the more dramatic, the better. You can bet that people will be feasting on these videos online. Of course, you’d better steel yourself as your ads are lashed with a multitude of unsavory comments condemning you as an opportunistic trapo.
5. Say something smart and thoughtful. People are so used to hearing nothing but official statements and a pack of lies from politicians, so if you say something that makes sense, that will be an unbelievable first. It will inevitably throw people into a tizzy, make blog headlines, and cause the clip of you being sensible and intelligent posted and discussed to death on Youtube.
Just make sure that you really believe what you’re saying; people can sniff out a fake easily and you’ll just end up being shunned if they suspect you of saying things just because they’re what people want to hear. Think back to Gloria Macapagal-Arroyo’s “I. Am. Sorry."
In the hands of a truly repentant person, the apology would have generated less rancor, but in her claws, coupled with that sorry attempt at a remorseful expression, it just sounded like she would rather eat razor blades than read the scripted apology. As much as possible, make sure that you don’t turn out to be like her. In every way.
Of course, politicians should remember that a wave of channel and video views and enthusiastic comment threads, like the one about Bong Revilla’s anti-Hayden Kho tirade, don’t mean they have the people’s support. For all they know, they’re just being watched because of people’s morbid curiosity and natural inability to look away from a trainwreck. - GMANews.TV
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During the Spanish occupation of the Philippines (over 300 years from 1561-1889) the barong tagalog was required by the Spanish government for Filipinos (indios) to be worn at most times to show the difference between the rich and the poor. the poor who serve the rich must always be in uniform.
Only a member of the principalia could be addressed by the title DON, and only they were allowed to vote. They had all the trappings of power and status, but for one undeniable fact: they still had to wear their shirttails out, if only to remind them that they were still Indios.
For example, Filipinos were forbidden to use imported silk and fabrics for their Barong, so they ingeniously used pineapple leaves to weave the pinya jusi cloth of the barong, turning the outfit into such delicate material, of luminous silky rich mixture much finer than silk. And to add insult to injury, they hand- embroidered the front with such exquisite abandon: Calado and hand- work all over.
